News & Events
|May 2011 - AFMInc & Trex Company Kick off Blankets to Boards Recycling Program at Suntrust National Marathon|
|Petaluma, Calif., May 23, 2011 - Advanced Flexible Materials (AFMInc) and Trex Company kicked off the new Heatsheets® Blankets to Boards recycling program at the Greater Washington Sports Alliance’s SunTrust National Marathon on March 26. This was the first race to participate in the new program, which allows events of any size to recycle and repurpose their Heatsheets thermal-reflective finish line blankets at Trex collection facilities across the country for transformation into durable and beautiful wood-alternative decking and railing products.|
“The Blankets to Boards program allowed us to easily recycle our Heatsheets, reduce our event’s waste and improve our environmental impact while still providing the finish line blankets that runners need, especially on a cold day,” said Daniella Levy, event manager for the Greater Washington Sports Alliance and finish line director for the SunTrust National Marathon.
With temperatures dipping into the low 30s during the marathon, the Greater Washington Sports Alliance provided 12,000 Heatsheets to runners. Approximately 2,000 – or 16 percent – were returned for recycling, with many runners wearing their Heatsheets home for protection from the cold and keeping them as souvenirs. Those that were collected in bins donated by Trex were taken to a local Safeway store (SunTrust’s finish line food sponsor) to minimize transportation costs.
“We saw a great response from the runners, who appreciated the option to recycle their Heatsheets, even if they preferred to hold on to the blankets for warmth,” said Wil Turner, director of business operations for AFMInc. “Collecting sixteen percent of all Heatsheets on a cold day is a great starting point for our program.”
Launched in February, Blankets to Boards represents a major improvement in the Heatsheets recycling process. AFMInc, which provides reflective insulation technologies for an extensive range of uses, allied with Trex to accept recyclable Heatsheets directly into its supply chain, primarily through collection at local grocery and department stores. As the nation’s largest manufacturer of wood-alternative decking and railing products, Trex collects, salvages and repurposes plastic – along with wood scrap and sawdust – and turns it all into low-maintenance outdoor living products that stand up to the test of time.
“The Blankets to Boards program is a perfect example of how Trex's nationwide collection locations may be effectively utilized to support the recycling of all post-consumer polyethylene film wastes,” said Dave Heglas, director of material resources for Trex. “Through our partnership with AFMInc, we have yet another opportunity to create a cleaner environment for our consumers and their communities with eco-friendly outdoor living products.”
Trex Recycles Heatsheets into decking via AFMInc and their Free Blankets to Boards Heatsheets Recycling Program
Road Race Management: Heatsheets at SunTrust
About Advanced Flexible Materials
AFMInc is the maker of reflective insulating products that harness natural energy sources such as body and solar heat. Products include Heatsheets® survival blankets and bivvy sacks and Heatsheets®-on-a-Roll™ blankets for mass participation sports, such as full and half-marathons and triathlons. Find them on Facebook at facebook.com/Heatsheets or on the web at heatsheets.com.
About Trex Company
Trex Company is the world’s largest manufacturer of high performance wood-alternative decking and railing, with more than 20 years of product experience. Stocked in more than 5,500 retail locations worldwide, Trex outdoor living products offer a wide range of style options with fewer ongoing maintenance requirements than wood, as well as a truly environmentally responsible choice. For more information, visit trex.com.